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How TRUSTist Works

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By signing up to TRUSTist, you are able to get stars against your listings in natural search results using your local reviews!

Having the stars in natural search results helps your website to stand out from the competition, which leads to an increase in the traffic you receive and even an increase in the amount of enquiries/sales you get through your website.

This can all be done in these three simple steps:

Step One – Aggregation of Local Reviews

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When you first sign up to TRUSTist, we will aggregate any local reviews you already have from anywhere that they may exist. Your local reviews are then brought into one account for you - you can monitor your entire reputation in one place!

Within your TRUSTist account, you also have multiple, easy methods available so that you can collect more reviews from your clients. There are also other features such as:

◆  Auto Post that allows you to automatically share your reviews onto social media.
◆  Easily edit or change the questions on your ‘Leave a Review’ page.
◆  Add a new review source or location when necessary with a press of a button!

Step Two – Widget and Structured Data

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The next step is to select your chosen ‘widget’ design from our wide variety of options and then the code is added to your website in order to display the widget on your pages. The widget shows your overall review count and rating score both to users of your website and to Google.

Your widget then adds the Structured Data to your pages, which leads to the stars displaying against your listings once Google has cached your pages. The time Google can do this in can be varied but if you need, we can always give them a little nudge!

Step Three – Results!

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Now you see the stars in your search results! This gives you a higher Click-Through Rate (usually 30% - 50% more).

A higher Click-Through Rate means that a listing can appear higher up in the search results and being higher up in the search results means achieving a higher Click-Through Rate – they go hand-in-hand! Over time your natural search traffic will increase, usually by around 30% - 60%

If you have any further questions about how TRUSTist can benefit your company, please feel free to contact us at: info@trustist.com

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